Where to Start if You’ve Lost the Passion For Your Business

Posted on 17th February 2017 in Business

Written by James Marren

Do you get out of bed in the morning feeling pumped to run your business or do you feel like you’re running in quicksand? Most business owners start with feelings of passion for their venture, but after time this can start to fade. Are you starting to question yourself and what you’re doing? If you’re not satisfied with just waiting for it to get better and you want to plan a path to greater happiness and fulfilment, then this blog is for you.

Is frustration fighting your happiness?

Being passionate is a subjective experience, with no real empirical measure, it’s something that most people just feel ‘in their gut’. We are privileged to speak to many business leaders about their challenges and successes. One thing that’s become apparent through conversations, regardless of the timezone they are in, or what stage of business, is the familiar feeling of trying to run in quicksand. The feeling they are referencing is best described as frustration. They don’t feel on top of any aspect of the business or where to prioritise their time so they are unable to identify what the real challenges are or lead others with confidence. Add to that admin, school runs, a friend’s wedding and suddenly life is running you…and you certainly can’t be passionate about that.

Is a lack of success draining the love of what you do?

A Success Diagram

It was also apparent that with those we spoke with who did feel passionate, related this to their success. Oliver Emberton, a writer for the Observer, argues that emotions all serve a purpose. He concurs that passion serves to concentrate our efforts on that which rewards us the most. That increase in concentration augments one’s skill level, leading to greater success, which in turn drives feelings of passion, feeding into the cycle again.

So if you’re not feeling passionate, what are you going to do about it? If you are reluctant to make changes, preferring to just wait and see if things improve, bear in mind Einstein’s definition of insanity…

Einstein's Definition of Insanity

Planning your way to Passion

I know what you’re thinking, we’ve made a typo in that title, how can planning possibly contribute to making you feel passionately excited? Well, if passion so often stems from success, and is so often extinguished from frustration, then we can agree that the best chance of feeling passionate comes from focusing your energy here.

A FUTRLI Success diagram

That’s why we built a tool to give you certainty and clarity when it comes to forecasting and planning for your business. Andy Greener is the MD of Komodo Digital, he shares his story of using FUTRLI, and says…

“I can look at my P&L for the next 3 years or visualise our core KPIs from the forecast. For example, what does Wages as a % of overall expenses or sales look like? Advertising expenses as a % of revenue? A great feature is being able to copy scenarios in one click. In an instant, you see a completely different outcome of what’s ahead.”

With the correct planning, including 3-Way Forecasting you can prepare yourself for a number of eventualities ahead of time and extract valuable insights, allowing you to act decisively no matter what life throws at you. If you are prepared, you can increase your chances of success so you’ll spend less time-fighting fires so you can invest more of your day into doing the things you love.


Now it’s true that increased success may not be enough to turn on the passion faucet inside you. But by achieving it, at the very least, you should find yourself in a stronger position to seek out passion in other ways.

Are you ready to make some positive changes?

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