Business
Find out from your peers how they are running their businesses.
8 Hacks for Successful Paid Social Advertising
Social media advertising is quickly becoming a popular way to advertise products and services. As it becomes more common, marketers are learning more about how to do the best job possible. This post will give you 8 hacks that will help make your social ads successful! 24.2% of Facebook pages are investing in Facebook Ads, and with 60 million active business pages this means that nearly 15 million small businesses are advertising through Facebook. With an ever-growing amount of dollars being pumped into the Facebook engine, is your business seeing results? To help you turn your business’ social dollars into dollars in your bank, we’ve broken down some of our favorite hacks into a simple 8 step strategy below.
How to Increase Your Sales With a Customer Strategy for Small Business
Do you have a customer acquisition strategy? Ideal customer profile? Buying journeys? Pricing? Risk assessment? All need to be considered when looking for marginal or significant gains. The key is knowing your customers and target audience well enough to create content that will resonate with them, plus use the right marketing tools in their journey.
The Essential KPIs for Building Your Brand: Performance Indicators
Whatever industry your business falls into, you need to have a marketing plan for your services/products to get the word out about your company. Marketing, in particular, content marketing, is about creating interesting literature that connects to a potential customer’s emotional streak. Your target market should be the first marketing tactic you set out to do. The following are indicators to help you measure your content marketing efforts and determine what’s working, or not.
The Top Healthcare KPIs to Keep Your Business Strong: Healthcare
Healthcare industries vary considerably across the globe. Each country or territory has its own way of caring for its populations, so consider our KPIs as a springboard. The healthcare industry is a volatile operation, with a lot of uncertainty in the air. KPIs are a way to keep your head above water and know where you stand.
6 Manufacturing Key Performance Indicators for Business growth of your Organization
Running a manufacturing business means you have to keep track of a lot of different things. Using a key performance indicator (KPIs) will remove a lot of stress from your day to day process. These performance indicators will allow you, for example, to achieve your business goals, acquire your desired sales growth, and accomplish your business objectives.
How do you measure KPIs to improve business performance?
Every business needs to measure its success. Whether you're using metrics to make improvements, track trends and have something to celebrate, keeping track of your business is essential to your success.
5 uncertainties business owners face: are you forecasting change?
The uncertainty of the economy and unstable markets has placed many business owners in a difficult position. It's hard to know what will happen and how you can prepare for it, which is why we've compiled this list of uncertainties that all entrepreneurs face. If you're uncertain about what your next steps should be, take a look at these five things that may help shape your decision-making process going forward.
Top 4 Travel and Tourism KPIs
The tourism industry can be a challenging one to measure KPIs (Key Performance Indicators) for. You must ensure you keep your standards high to make sure customers return, and keep track of many moving parts. Tourism is an ever-growing industry with new people coming in all the time. With so many different offerings, it’s hard not to get lost in reporting metrics and never know which ones are most important for your success.
8 Top Team Days Out
Need inspiration for your next team day out - we've got 8 of the best options to mix it up here
We've investigated the hobbies of successful entrepreneurs...
If you're looking for tips on how to be successful in the entrepreneur world, we've got them! We've investigated the hobbies of successful entrepreneurs and found out what they do outside of the office. Some of their hobbies will surprise you, some hobbies less so!
6 Warning Signs of Financial Stress in Your Business: How Small Businesses Can Tell if they are Heading Into Uncertainty
This blog post discusses 6 warning signs that may signal you are going down the wrong path and need to make some changes before it's too late!